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NYX Cosmetics gears up for retail expansion, new branding campaign

LOS ANGELES — NYX Cosmetics has announced increased store placement to coincide with the launch of its spring 2012 assortment.

On the heels of growth in professional, domestic chain and international channels, as well as social media expansion, the additional placement, along with the newly launched branding campaign, will further strengthen brand recognition and awareness, the company stated.

"Within the last year, NYX Cosmetics has experienced significant multifaceted company growth, and we are extremely excited by the continued expansion that strategic retail partnerships and a new branding campaign will afford us," stated Scott Friedman, NYX Cosmetics' CEO. "We are proud of the reputation NYX has built as an attractively priced, professional makeup line, and we look forward to building and reaching a larger group of discerning consumers."

NYX Cosmetics: Review

This is a product review nyxcosmetics.com.The products featured in this video is listed below with their price, a note (1-10), and where you can buy. Stay tuned for more air containing these products! Check www.nyxcosmetics.com Review: Nyx Spring Leaf / Lime Green / Green Tea / trio $ 7.00 ***** super pigmented and compact (travel companies). Sky pink, turquoise, and pearl powder shadows Rust $ 3 a ***** super pigmented, small (business travel) Ultimate Shadow Black Pearl and Bead Sahara EA $ 6 ***** 9travel compact dimensions) super pigmented, shimmering.Liners Black, Seafoam Green, Sapphire $ 3 each ***** Don 't tug at your lid, an excellent control. Eyelashes # 110 $ 4.50 ***** EL glue was awsome endurance, comfortable, easy to apply. Candy glitter liner Disco Queen $ 4 *** It was not "t as bold as I want, gives a subtle pop. Blush Terra Cotta $ 6 ***** sustainable pigmented lip gloss with Mega Shine Natural Shimmering Smokey Eyes $ 5 ***** moisturizing, lasting, pigment. I apologize 's late and lack of editing for those of you that spirit, I' am sure you "ll all understand. NYX A big thank you to you guys!

Top Vlogger to be Crowned at IMATS LA

  1. Enter NYX Cosmetics' Dark Shadows Sweepstakes and you could win a free trip to California. The grand-prize winner will receive a trip for two to Los Angeles, California including a VIP Tour of Warner Bros. Studios, a $200 shopping spree for the winner
  2. IMATS LA attendees will have front-row seats to a beauty vlogger make-up challenge featuring a $25000 grand prize. Sponsored by NYX Cosmetics and magazine's beauty site, Makeup411, the NYX Fine Artistry of Cosmetic Elites Awards launched
  3. The reality-based competition had 13 contestants vying for $100000 cash prize, a lifetime supply of NYX cosmetics, a one-of-a-kind trip courtesy of AlandChuck.travel and the headlining spot Logo's Drag Race Tour. The winner was announced during a
  4. Here's what you can win: NYX Cosmetics created an exclusive “Crimson Amulet” palette inspired by the film “Dark Shadows.”Check out www.nyxcosmetics.com to get the kit and create your own mystifying look. Director Tim Burton brings the cult classic
  5. Chris Coppola/Studio D Magnus NYX Cosmetics Bronzer & Blusher Combo ($9) Image Nothing No These smooth operators (marykay.com) have built-in sharpeners. Try the clear lip liner with any lipstick! Chris Coppola/Studio D Magnus Mary Kay Lip Liner and